Getting your product recommendations set up is key to creating a personalized experience for your shoppers. In this guide, we’ll walk you through the two ways and the simple steps to link quiz answers to specific products from your shop, helping you boost engagement and sales.
There are two ways to set up product recommendations, depending on how you want results to be shown and how you want to approach the process:
- Via the Product Tab: This is the more flexible and advanced system. Products are linked to answers using a scoring (upvote) method, allowing many possible outcomes based on the user’s responses. At the end of the flow, the products with the highest scores are dynamically recommended, enabling very personalized results.
- Via Result Pages: With this method, you create multiple result pages and assign specific products or collections to each one. Then connect answer choices to these result pages to determine which recommendations are shown. This method is much simpler and is most effective when you need to implement it quickly with specific, well-defined results in mind.
How to Set up Product Recommendation Via the Products Tab #
1. Go to the Recomma app in your Store Dashboard and edit the quiz for which you want to set up product recommendations.
2. Navigate to the Products tab

3. In the Products section of your quiz, you can create personalized product recommendations based on user responses. This is done through two key options:
- Select Product(s) / Collection(s) / Tag(s)
Choose the products you want to recommend when a shopper selects this answer. - Exclude Product(s) / Collection(s) / Tag(s)
Choose the products you don’t want to show for this answer.
When you link products to an answer, each product gets +1 point by default if selected. If you exclude a product from an answer, it gets -1 point instead. At the end, the quiz recommends products with the highest total score. You can also control how many products are shown by setting the maximum recommended products option.

Here’s how these features work with examples.
For example, if the question is:
Choose one of the options: What is your skin type?
- Dry Skin
- Oily or Combination Skin
Let’s assume the user answered, “Dry Skin. In that case:
- For “Select”: You would logically select the hydrating moisturizers, nourishing serums, and gentle cleansers

- For “Exclude”: You would avoid oil-control products or alcohol-based toners

At the end, those who chose Dry Skin will get a result page that only has products designed to hydrate and nourish their skin and won’t see any that may irritate or dry their skin further, making sure that the recommendations are relevant and personalized.
Exclude Completely
Check the Exclude Completely option if you want to completely remove the excluded products, tags, and collections from the quiz results.
If you leave it unchecked, those excluded items won’t be fully removed. Instead, they’ll simply receive –1 point and could still appear if they earn higher points from other questions where they’re marked as included.
Example:
Let’s say you excluded the “Luxury Sunglasses” collection but also linked one of its products to a high-point answer in another question (for example, +10 points for “Premium Style”).
If this option is unchecked, that product could still show up in the results because it gained enough points from the other included answers.
If you check the option, it will be fully removed from the results, no matter how many points it earns elsewhere.
Using Tags
Tags are a powerful tool that allows you to include or exclude multiple products at once based on shared characteristics. When you use tags, you can build your recommendations without having to select individual products. Here’s how it works:
In the tag section on your product page, you can create specific tags for your products, such as “milk” for all milk types.
When setting up your quiz recommendations, you can simply mention the relevant tag instead of selecting each product individually. For example, after the user answers the lactose intolerance question, if you have a “milk” tag, you can include or exclude all products tagged with “milk” in one action.
This makes it much easier to manage large inventories and ensure that the right products are shown or hidden based on user responses.
How to Set up Product Recommendation Via Result Pages #
With this option, you create multiple result pages, choose the products or collections for each one, then connect your answer choices to those result pages.
In other words, instead of attaching the products to your answer choices manually, you attach the products to the result page. This significantly reduces the stress and manual work to match each product to the answer choice.
Here’s the step-by-step guide.
1. On the General Settings on the Right Side Bar, click “Allow Multiple Result Pages” to create multiple result pages and link them either “By Choices” or “By Point Range”.
– By choices – Display result pages based on selected answer choices. After enabling this option, go to each question and link each choice to a result page.
– By point range – Choose this option to display result pages based on total points. Each result page will have a point range (e.g., 0–5, 6–10), and the one matching the user’s total score will be shown.
2. Create Result Pages by clicking the “+” icon

3. Click on the result page that you want.
4. You will see two buttons appear: “Select Products” and “Select Collection.” For now, click “Select Products.”

3. From here, select all the products that would match that specific result page and click “Select.”

How to Recommend Collection Instead of Products #
You can also attach a whole collection of products instead of just a few separate products.
For example, let’s say it’s a skincare quiz and the answers to the questions led your users to find out that they might have dry skin. Instead of recommending a few mosterizers, you can lead them to a whole collection of mostiraziers. This way, you’re giving your user a more flexible opportunity to pick and choose the option that fits them best. Here are the steps to set it up:
1. On the General Settings on the Right Side Bar, click “Allow Multiple Result Pages” to create multiple result pages and link them either “By Choices” or “By Point Range”.
– By choices – Display result pages based on selected answer choices. After enabling this option, go to each question and link each choice to a result page.
– By point range – Choose this option to display result pages based on total points. Each result page will have a point range (e.g., 0–5, 6–10), and the one matching the user’s total score will be shown.
2. Create Result Pages by clicking the “+” icon
3. Click on the result page that you want.
4. Choose “Select Collection.”

5. From here, choose the collection that matches that specific result page

And that’s how you set up your product recommendation quiz: just link your products, use tags or collections, and let your shoppers get the perfect personalized results every time!